Marketing campaign for the health pathway guide service in Ida-Viru County

The bidder must confirm that no exclusion grounds apply to it or to members of its management, administrative or supervisory bodies, or its representatives. The grounds include convictions within the past five years for participation in a criminal organisation, corruption, fraud, terrorist offences or offences linked to terrorist activities, money laundering or terrorist financing, and illegal use of child labour or human trafficking. They also cover failure to pay taxes or social security contributions; breaches of environmental, social or labour law obligations; bankruptcy, insolvency, liquidation or a similar situation; suspension of business; serious professional misconduct; agreements distorting competition; an unavoidable conflict of interest; or an unjustified advantage resulting from involvement in preparing the procurement. Other grounds include material or repeated breach of a previous public contract, submission of false information or failure to provide required information or documents, improper acquisition of confidential information, enabling the employment of a foreign national staying in the country without a legal basis, breaches of international or national sanctions, and convictions for tax offences. The stated threshold for tax debt is EUR 0, but under Estonian tax administration rules a tax-debt certificate is not issued where the debt is below EUR 100 or payment has been rescheduled. For bidders from another country, the rules of their country of establishment apply. For certain exclusion grounds, the bidder may submit evidence of measures taken to restore its reliability if this option is permitted for the procurement.

The bidder’s average net turnover for the last three completed financial years (01/01/2023–31/12/2025) must be at least EUR 120,000. The contracting authority will verify turnover in the commercial register; upon request, the bidder must provide turnover figures for the financial years signed by a management board member. During the 48 months preceding the procurement, the bidder must have completed at least two public-facing marketing or communications service contracts, each lasting at least three months. The bidder must provide a list of the contracts, including their completion dates and information about the other contracting parties, and, upon request, evidence or documents confirming performance. The service team must include at least the following specialists: - A project manager with experience, during the preceding 48 months, as project manager for a marketing or communications contract lasting at least three months, and at least conversational proficiency in Estonian and Russian. - A creative director with experience, during the preceding 48 months, in the creative director role on at least two marketing or communications contracts. - A designer with experience, during the preceding 48 months, as a designer on at least two such contracts, including designing a landing page and advertising visuals for digital channels, with advertising visuals for at least one social media channel. - A social media specialist with experience, during the preceding 48 months, in that role on at least two marketing or communications contracts. One person may fill no more than two team specialist roles. The bid must include the proposed team members’ details, roles and contact information, together with a signed statement from each specialist describing their experience and competence and confirming their willingness to participate in contract performance. The bid must be submitted by the bidder’s legal or authorised representative; an authorisation document must be included if the submitter is an authorised representative. Joint bidders must appoint an authorised representative and confirm joint and several liability for contract performance. The bid must include confirmation of acceptance of the tender document requirements, a final price covering all contract performance costs, and a creative concept vision and initial marketing campaign plan prepared in accordance with the technical description. Where relevant, equivalence must be explained and supported with evidence. The exact award criteria are not specified in the supplied text and must be checked in the tender documents.