Communication plan for the development and extension of the Etang Z’Abricots marina – Horizon 2030

Summary

The tender concerns a 30-month communication plan for the development and extension of the Etang Z’Abricots marina in Fort-de-France, Martinique, toward Horizon 2030. The assignment is a single-lot service contract divided into three phases: communication before the works, communication and nuisance management during the works, and post-work promotion and evaluation. The successful agency must develop the communication strategy, creative concept and project visual identity; organise public meetings and participatory workshops; provide real-time and digital communication tools; support crisis communication; and produce strategic, environmental, media and final evaluation deliverables. The work must address residents, marina users, institutions, businesses, associations and the media in a clear, educational, transparent and factual manner. Offers must be submitted electronically in French and in euros by 14 September 2026 at 12:00 UTC−4. The contract lasts 30 months, with maximum phase periods of 3, 8 and 3 months respectively. Candidates must provide the required application documents, turnover information for the last three available financial years, a detailed price breakdown, a technical proposal and information about the dedicated team. Offers are assessed on price (20%), understanding of the issues (20%), creative and educational quality (20%), methodology and organisation (30%), and dedicated human resources (10%).