Offline Media

Summary

Hanze University of Applied Sciences Groningen is procuring a single-supplier framework agreement for the purchasing and placement of offline media advertising, together with related advice and campaign reporting. The work covers full-time and part-time study recruitment campaigns, branding, local requests from individual departments and condolence notices, using media such as newspapers, trade publications and outdoor advertising; it also includes online banners linked to offline channels. The initial term is two years, with one possible two-year extension.