Advertising campaign to promote and defend competition in Extremadura

Summary

The Government of Extremadura is procuring the regional planning and purchase of advertising space to publicise a 2026 campaign promoting and defending competition. The campaign will run across radio, television, digital newspapers and social media, and outdoor LED screens; the planned media include 45 radio spots, 15 television spots, digital newspaper placements and an estimated 325,000 social-media impressions, plus a 15-day display campaign on six screens in five municipalities. The service also covers campaign coordination, material adaptation and delivery, monitoring, and a post-campaign impact study and final report; the estimated total budget is €19,999.88 including VAT.