Promotion of the tourist attractions of the Świętokrzyskie Voivodeship on social media and online, including cycling tourism

Summary

The contract concerns a service to promote the tourist attractions of the Świętokrzyskie Voivodeship on social media and online, with a focus on active tourism and cycling tourism. The contractor must deliver the campaign through at least two visits and produce a video, teaser, social media posts, Instagram stories, reels, photographs and a blog post, with a total campaign reach of at least 300,000 recipients. The bid is evaluated on price and campaign effectiveness. The bidder must meet technical and professional capacity requirements, including relevant tourism-promotion experience and access to a cycling blogger with the required audience size.