Communication and marketing activities

Summary

The Czech Ministry of Health is establishing a dynamic purchasing system, estimated at CZK 40 million and planned to run for 10 years, for communication and marketing services supporting awareness, education and public information about healthcare digitalisation and projects of the National Centre for Electronic Healthcare. It covers five categories: audiovisual content production; organisation of communication and presentation events; creation of informational, educational and promotional materials; media communication and marketing campaigns; and specialist resources for communication and marketing activities. Specific assignments will be ordered according to the authority’s needs.