Marketing communications and advertising agency services

Summary

Åbo Akademi is procuring marketing communications and advertising agency services to complement the university’s in-house expertise. The scope includes concept and campaign planning, graphic design, project and production coordination, digital and traditional marketing, content and advertising materials, social media content, and Swedish-language marketing copy, with Finnish and English content coordinated when needed. The services support student recruitment, research communications, brand and employer-profile development, fundraising, and alumni and stakeholder communications. Photography, video production, illustration, printing and other specialist services are outside the hourly-rate comparison price and may be ordered separately.